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Guides • 6 min read • Updated Dec 24, 2025

Wearable Subscription Costs Explained: What You Actually Pay

The device price is only half the story. Here is how to compare total cost over time.

Why subscriptions exist

Software drives the insights

Many brands fund ongoing analytics, coaching, and cloud storage through subscriptions. That is why two devices with similar hardware can feel very different in the app.

What you typically pay for

Locked features to watch

  • Daily readiness or recovery scores.
  • Long-term trend analysis and reports.
  • Advanced sleep and stress coaching.

How to compare total cost

Use a 24-month view

  1. Add device cost plus two years of subscription fees.
  2. Compare that total across your top three options.
  3. Decide which metrics you actually need.

When no subscription is better

Budget and simplicity

If you only need basic sleep and activity trends, a no-subscription device can be a great fit. Look for strong baseline metrics like resting heart rate and sleep duration.

Where to compare

Use our device pages

The products page lists subscription notes for each device. You can also compare side-by-side on the comparison page.

FAQ

Are subscriptions required to use the device?

Most devices work without a subscription, but insights are limited.

Can i cancel later?

Yes. You can usually downgrade to basic metrics at any time.

Is the subscription worth it?

If you want coaching, trends, and daily scores, it usually is.